A plunge into the heart of ancient Egypt with this groundbreaking exhibition, held from April 7 to September 6, 2023 at the Grande Halle de la Villette.
This immersive experience, organized in collaboration with the Supreme Council of Antiquities of the Arab Republic of Egypt, invites us to discover more than 180 original pieces, including treasures never before taken out of Egypt. Sumptuous jewelry, royal masks and funerary furniture reveal the genius of the craftsmen of the time, while innovative technologies, such as virtual reality, transport us to the temples of Abu Simbel and the tomb of Nefertari. A unique opportunity to relive the epic of Ramses the Great, warrior, builder and diplomat, whose legacy still fascinates today.
The Request
Les Productions Adonis and Radio France Studios / France Inter have formed a strategic partnership to promote the exhibition, with the goal of boosting attendance.
Our Solution
- France Inter brand licensing
- Radio and digital promotional campaign
