Radio France Studios was pleased to host the filming of the Nike x KNWLS campaign, directed by TORSO.SOLUTIONS and produced by DIVISION.
The Nike x KNWLS collection consists of eight feminine pieces thought of as a complete wardrobe, blending athletic quality, elegance and avant-gardism. To embody this unique line, Nike has chosen to surround itself with international talent: Nike athlete Imani-Lara Lansiquot, model Soo Joo Park, dancer and contortionist Evgenia Nirka and artists Crystallmess and VTSS. Together, they bring to life a powerful campaign celebrating the diversity and strength of the Nike KNWLS heroine.
This shoot, which mobilized 100 people, took place in the various spaces of the Maison de la Radio et de la Musique.
Photo shoot in Radio France's Seine Gallery
The request
Nike was looking for aniconic settingfor the filming of the advertising clip and the photo shoot for the collection.
Our response
- Provision of space for the shoot: Galerie Seine, Foyers Bazaine, Manessier and Soulages, Panoramic room, inner crown...
- Hosting of film crews on our premises, specifically fitted out to meet requirements (installation of a 2-ton water basin, two structures for stuntmen...)
- Coordination between the various stakeholders for the smooth running of the project