Radio France Studios was pleased to host the filming of the Nike x KNWLS campaign, directed by TORSO.SOLUTIONS and produced by DIVISION.
The Nike x KNWLS collection consists of eight feminine pieces thought of as a complete wardrobe, blending athletic quality, elegance and avant-gardism. To embody this unique line, Nike has chosen to surround itself with international talent: Nike athlete Imani-Lara Lansiquot, model Soo Joo Park, dancer and contortionist Evgenia Nirka and artists Crystallmess and VTSS. Together, they bring to life a powerful campaign celebrating the diversity and strength of the Nike KNWLS heroine.
This shoot, which mobilized 100 people, took place in the various spaces of the Maison de la Radio et de la Musique.
Photo shoot in Radio France's Seine Gallery
The Request
Nike was looking for an iconic setting for the filming of its commercial and the photo shoot for the collection.
Our Solution
- Provision of spaces for filming: Seine Gallery, the Bazaine, Manessier, and Soulages Foyers, the Panoramic Hall, the inner ring...
- Hosting the film crews on our premises, specially equipped to meet their needs (installation of a 2-ton water tank, two structures for stunt performers, etc.)
- Coordinating between the various stakeholders to ensure the project ran smoothly