The OCIRP, Union d'institutions de prévoyance à gestion paritaire has entrusted Radio France's Pôle Events with the organization of the production of their program "Salariés aidants : quelles réponses?"
The objective of the morning is to address the situation of employees who are close caregivers and the responses to better support them within the company.
OCIRP round table at Studio 221
The Request
Produce a TV-style program to be livestreamed on their dedicated digital platform and broadcast to an audience of about 100 people.
Our Solution
- Agency mode: support with editorial strategy, graphic design, and public space.
- Exclusive use of Studio 221, franceinfo’s TV studio, to produce the show.
- Exclusive use of the Galerie Seine to host the hundred guests, broadcast the show on a giant screen, and organize a cocktail reception.